Press

ElastiK° Skin is a UK skincare brand for skin that changes quickly: after GLP-1 and other weight loss, through perimenopause and menopause, and after pregnancy. This page has the facts, figures and contacts journalists usually ask for.

April 2026Launched at in-cosmetics Global in Paris
Five stagesFive COSMOS-certified organic skincare products and a 234-LED Face + Neck Mask
11 people, 6 weeksPre-launch user trial of the full routine, with every result published
Gold Level InnovatorRecognised by Innovate NI, with product development supported by Invest NI

As featured in

Daily Mirror
Daily Star
OK! Magazine
Belfast Telegraph
The Irish News
News Letter
Iconic Beauty Magazine
Insider Media
Female First

Recent coverage includes the News Letter, Insider Media and Female First.

Awards 2026

Winner: Best New Business, Ards Peninsula Business Awards
Finalist: Pure Beauty Awards, Best New Indie Brand and Best Tool or Device
Finalist: UK Beauty Awards, Device of the Year and Best Skincare Product
Finalist: National Beauty Awards, four categories
Finalist: UK Small Business Awards, four categories
Shortlisted: Innovative Company of the Year
Shortlisted: CIPR Northern Ireland PR Awards, four categories

See all awards and recognition

The story

ElastiK° Skin was founded by Marc McKee, a Chartered Marketer with an MBA, after he lost nine stone (57kg) on GLP-1 weight loss treatment and found that nothing on the shelf was made for skin changing that fast. He shared his journey online as My Journey with Marc, and a community of more than 450,000 people grew around it.

He worked with experienced cosmetic chemists to build the Skin in Evolution™ System, a five-stage routine that runs from the morning shower to bedtime. Today the range is made for anyone whose skin is going through rapid change, not only people on weight loss medication. ElastiK° Skin is part of Renatus Collective Ltd, based in Northern Ireland. Read our story.

Topics we can comment on

What rapid weight loss on GLP-1 medicines does to skin, including "Ozempic face"
Loose skin and stretch marks after weight loss: what skincare can and can't do
Men on GLP-1 medication and the skin changes they don't expect
Skin through perimenopause, menopause and after pregnancy
Building a brand from an online community, and making honest skincare claims